Principia is a company that helps you to invest using machine learning based algorithms and data science.
Using special programs Principia analyzes each of the most liquid assets for the level of its compliance with the main 4 factors - growth, momentum, quality and dividend. Then, an investment portfolio is created based on this data. The next step is the distribution of risks with the help of the HRP method, which allows to find a compromise between the diversification of risks across all investments and cluster, which makes the portfolio the most stable.
As a result, clients receive the most risk-tolerant and profitable portfolio.
For this project we formed an identity and created a site with a simple and laconic design that wouldn't distract from a quite complicated main idea.
brand identity + web design
web development
brand identity
Let's create together!